Recent Blog Posts
The 7 Reasons To Utilize Consultants
Posted July 12th, 2009There are countless reasons to retain a consultant. Here are the top 7:
1. Objectivity. Often, employers and employees get bogged down in the day-to-day operations of their business. Emotions and power struggles naturally occur, which lead to biased decision-making based upon favoritism or fear. Another problem is groupthink. Groupthink is a type of thought exhibited by group members who try to minimize conflict and reach consensus without critical testing, analyzing, and evaluating ideas. Since a consultant brings an outside perspective, this allows for critical thinking and effective alternatives.
2. Energy. Work can sap group enthusiasm. Fresh ideas, creative suggestions, and effective facilitation, can recharge negative psychic momentum. Consultants can temporarily or regularly supplement groups with jolts of renewed vigor and spirit.
3. Specialized Skills. No individual, or for that matter consultant, is created equal. Each person has certain unique gifts and competencies. Therefore, one should seek a consultant that has those attributes, which the client is deficient in. Consultants bring to the table, as it were, specialized skill sets, but also general skills outlined by this writing. As the mastermind principle will demonstrate, clients will be able to take advantage of the skills of their consultants as if they were their own.
4. The Mastermind. Napoleon Hill, author of Think and Grow Rich, defines the mastermind as: “The coordination of knowledge and effort two or more people, who work toward a definite purpose, in the spirit of harmony.” Mr. Hill continued: “No two minds ever come together without thereby creating a third, invisible intangible force, which may be liking to a third mind.” A consultant’s task is to facilitate the mastermind through bringing together his or her specialized skill sets and merging them with the client and the client’s organization. The mastermind relates to principles of synergy and collaboration, which allow for the improved ability to solve more complex issues.
Continue Reading >>Inbox Zero
Posted July 4th, 2009Here is a follow up email to An Email Trick That Will Clear Your Mind.
Merlin Mann, a well known productivity guru and creator of the popular 43 folders website will talk about Getting Things Done, the importance of getting your inbox to zero, and strategies for dealing with high volume email The first 32 minutes is lecture. The rest is Q/A.
The Power of Online Press Releases
Posted June 26th, 2009The Internet has become a major forum where customers can search for businesses that fit their interest.
In order for a customer to find a business, that business must have a sufficient web exposure. This is accomplished principally through a company's website. However, just having a website is not necessarily enough. The search engines seek new/fresh content arranged in ways that most fit a particular search. Therefore, for companies seeking to improve their web presence, they must improve their relevance among the search engines. One mechanism to improve search engine visibility is to post press releases to one's website and submit copies to various press release websites. However, it is not the quantity of submissions, but rather the quality of the press release and the press release websites where one is submitting.
Continue Reading >>I was amazed how quickly the press releases showed up in my search results! Now, my patients can find me in places my website was not competitive in.
Dr. Mark Scheinberg
Cosmetic Laser Gynecology
An Email Trick That Will Clear Your Mind
Posted June 17th, 2009
Probably the single most cluttered thing we have now is our email box. The amount of mail that can accumulate in our Inbox can easily accumulated to over 1,000 and that does not include spam! The physical clutter is just part of it. Trying to find a particular email is a nightmare. In addition, there is an immense psychic drain when one looks at pages upon pages of emails. So, how can one alleviate this?
One way is to just categorize your email into different topic areas. This addresses the psychic energy drain, but it can be difficult to enforce. I see people that have 20-30 categories. Here is the solution:
Continue Reading >>
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