Recent Blog Posts


Social Media: Real or a Fad?

Posted April 28th, 2010

Social media is the new craze, so is it for real or is it a fad?

Social media is "media designed to be disseminated through social interaction, using highly accessible and scalable publishing techniques."  Wikipedia.

Social media is broad.  It includes blogs, microblogging, social networking, and events.  It also includes Wiki sites, multimedia (like YouTube & Picasa), review sites, entertainment, and branding sites.

Some of the most popular sites are Facebook, Twitter, & Myspace.

Whether you like social media or not, it would be wise to take it seriously.  Facebook, for example, has now exceeded "the great" Google as the most visited website on Earth.  Facebook has over 222 million users, which is bigger in population than most countries!

In five years, it is predicted that social media users will eclipse one billion!

The Benefits of Social Media are:

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The Last Lecture: Dr. Randy Pausch

Posted April 24th, 2010

This is a phenomenal lecture by Dr. Randy Pausch, a Carnegie-Mellon University professor who gave his Last Lecture with only a couple of months to live.

Here is the short version on the Oprah Show:

 

Here is the link to the full version: http://www.youtube.com/watch?v=ji5_MqicxSo

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Constructive Feedback v. Destructive Criticism

Posted April 20th, 2010

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Depending on the country that you are from, feedback is perceived differently. In Japan, receiving feedback is welcomed and appreciated. In the U.S., however, people are very sensitive to the feedback from others.

When people are presented with information that is in conflict with their world view, they can often become defensive. This is because they perceive the information as a threat to what they are doing and who they are. Therefore, one must be very careful in providing feedback.

Because of the sensitivity of most people to getting feedback, we usually refrain from providing others feedback. This can be disastrous in a work environment. If good information is not provided, poor decisions can be made, which can ultimately diminish the company's bottom line.

Audio Field: 
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Samson Bloopers

Posted April 9th, 2010

Here is a compilation of bloopers from several of our client's videos. Enjoy!

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Persistence

Posted April 6th, 2010

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Persistence is an extremely important value.  It separates the big winners from the almost winners and losers.

The steps in developing persistence are:

  • Desire
  • A Plan with Continued Action
  • Intolerance for Negativity
  • Friendly Alliances
     

Click the Read more link below to read the script.

 

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Entrepreneurs can change the world

Posted February 25th, 2010

Take a look at this inspirational short clip on entrepreneurism!

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Electronic Press Kit (EPK)

Posted January 20th, 2010



Evolution of Media

Today's customer is becoming more sophisticated and requires additional input to make a decision. Company's must continually evolve to make an impression. Five years ago, just having a website was an advantage. Now, a website is common place.

To stand out, one must take the next step. The next step is to integrate multimedia into their website and marketing campaign. An excellent mechanism to accomplish this objective is an Electronic Press Kit.

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Find Your Calling, And Then Learn Your Craft

Posted December 26th, 2009

Your CallingDuring a networking event I attended, I encountered a gentleman who offered a very insightful piece of advice.  He said...

"Find your calling, and then learn your craft."

This means that one should move forward in pursuing what they love and what they were meant to do even if they are not completely "ready."

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Your Hearts Desire

Posted December 25th, 2009

"The most secret, sacred wish that lies deep down at the bottom of your heart, the wonderful thing that you hardly dare to look at, or to think about —the thing that you would rather die than have anyone else know of, because it seems to be so far beyond anything that you are, or have at the present time, that you fear that you would be cruelly ridiculed if the mere thought of it were known — that is just the very thing, that [you should do.]"[*]

Your Heart's Desire is a short essay by Emmet Fox.  The precedent quote is from this essay.

This quote means that we should do the thing that we fear most, and this activity will be the centerpiece of our future success.

For example, if public speaking is your fear, then this is precisely the activity you should master and perform, and chances are that public speaking will accelerate your success exponentially.

The human psyche and the universe seem to respond amazingly well to bold action; especially, action that challenges old paradigms, belief systems, and fears. Contrary to conventional expectations, results from this type of action can be nearly instantaneous.

 

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